The first radio campaign of 2018 for Love Irish Food will run on national radio commencing 26th February.
The campaign comprises of two 30 second radio ads with the key message: “Some people will say anything to convince you they’re Irish. But at Love Irish Food, we get it. That’s why all our Brands are made right here in Ireland for Irish tastes. So choose the Love Irish Food logo when you shop. Visit Love Irish Food.ie for more information.”
The campaign will run on prime time listening on RTE Radio 1 and on Primetime with Drivetime upweights on Today fm and Newstalk.